Daymon is the only Brand Development company that influences all aspects of Private Brand development, with the proven ability to drive process from strategy to execution to consumer, improving brand presence, category effectiveness and speed to shelf.
Building consumer- centric portfolios and brands
Creating clear category roles and efficiently sourcing products
Visualizing brand strategy and executing across categories and items
Plan brought to life at a store-level and managed ongoing for growth
Create meaningful connection between brands and shoppers
Daymon Design has been creating and supporting Private Brands for more than 36 years. During this time, we have been at the forefront of designing for the evolving needs of consumers as their relationships with Private Brands have continued to change.
Our clients and work span more than 100 retailers across the globe, with a legacy in grocery that has grown to span every channel – from mass to discount to convenience to direct-to-consumer. We pride ourselves on having delivered over 64,000 items to market over the last 20 years, across more than 400 different brands.
With agency offices in Stamford, Shanghai, Johannesburg, and Lisbon, we believe in thinking globally and creating locally by tapping into the in-market knowledge of our 100+ design associates around the world.